Saturday | October 9, 2021


Presented by Festival Foods

Event Description

*Due to predicted weather that may interfere with set-up, the event will be moved indoors to the Resch Expo*

Introducing Craftoberfest, presented by Festival Foods! We’ve rebranded the Northeast Wisconsin Craft Beer Festival to include a large variety of craft wine and spirits!  Just when you thought this awesome event couldn’t get any better, now you can walk the bourbon trail, visit wine country and still try over 200 craft beers!!  Unlimited sampling for all, but First Call ticket holders also get early entry along with special pours of all types of craft beverages!  First Call tickets are limited, so buy in advance. Must be 21+ to attend, including designated drivers. This event will take place on the Resch Expo Outdoor Plaza, unless inclement weather forces us to move the party inside. More than 200 craft beverages will be available for sampling at Craftoberfest, presented by Festival Foods, Saturday, October 9 from 3 p.m. – 6 p.m. at the Resch Expo. Craft beverage enthusiasts will receive a sampling glass and have access to unlimited samples.  

*FIRST CALL TICKETS ARE SOLD OUT FOR THE 2021 EVENT*  A limited number of the popular First Call tickets will be available for those who want to get one-hour early access at 2 p.m. to sampling. First Call tickets include a full-size commemorative glass. Pins and firkins from numerous breweries, special distilled spirts as well as specialty wines will be available for unique tasting experiences. 

  • Entertainment will be provided by The Natural Talent polka band. 
  • Level-Up Beard Company is back for another year of their exciting beard competition.
  • Concessions available for purchase, including yummy Brew Pub Pizza.
  • Show off how well you ‘hold your beer’ in the Sam Adams Stein Hoisting Competition.
  • Nothing goes better with drinking than axe throwing, right?  Try your hand at this fun sport with Green Bay Axe!
  • Support your local VFW by purchasing a pretzel necklace at the event. 100% goes to the Vets – cash only please!
  • More activities and highlights to be announced as they are confirmed.

Advance prices: General admission tickets are $44. First Call tickets are $59. General admission designated driver tickets are available for $12. First Call designated driver tickets are available for $22. Prices are $5 more at the door for all ticket levels. Tickets are on sale June 4 at or by phone at 800.895.0071.

Sponsors include Festival Foods, Brew Pub Pizza, Dean Distributing, Kay Distributing, Triangle Distributing, General Beer, Sazerac, Beam Suntory, and Constellation Brands. 

Door Opening Times

First Call opens at 2 p.m. / GA gates open at 3 p.m.

Directions & Parking

Craftoberfest is a beverage tasting event that encourages responsible drinking and not mass consumption. Local taxi cab companies will be made aware of the event in advance, and taxi service phone numbers will be listed in the festival guide. 

Parking is available in the Blue lot and the Lambeau Field parking lot for $8. Cash only.

Special Needs

For those with special needs please click here to plan your visit.

Additional Questions?

If you have questions please contact:

Ticketing questions, call 800.895.0071 or email here.

For event details, contact Amy Shadian or call 920-405-1195.

2021 Beverage List

2021 Craftoberfest Beverage List

*Beverages subject to change based on availability

Sam Adams Stein Hoisting

One of the favorite events of Craftoberfest is the Sam Adams Stein Hoisting competition! Festival goers grab a full stein of beer and compete to see who can hold it the longest - at arm's length!

Sam Adam's Stein Hoisting Schedule- 

Qualifying Rounds - 3:30pm, 4:15pm, & 5:00pm

Final - 5:30pm 

Prizes for 1st, 2nd, and 3rd place in both men's and women's categories. Grand prize provided by Sam Adams. 

Level-Up Beard Competition

Back again is the Level-Up Beard Competition!  We know a lot of you worked on your facial masterpieces over the last year – so let’s see what you’ve got! 

Qualifying Rounds – 3:15 pm, 3:45 pm, 4:45 pm
Final – 5:15 pm
Categories: mustache, partial beard, beard, and ladies (get creative!).

Prizes will be provided by Level-Up Beard Company.